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Marketing Your Business

Personal Growth for Business Owners: Books

June 27, 2019
Small business owners often end up filling a variety of different roles. In addition to fulfilling personal roles like friend, spouse, parent - you can also be a manager, mentor, finance expert, marketing director and more. Whether you are looking for tips on how to become a more impactful manager, inspiration on how to be a gracious leader, or need a new outlook on life, there is a book on this list for you.


Start with Why: How Great Leaders Inspire Everyone to Take Action
by Simon Sinek

In his book, Simon Sinek examines how some of the world’s most successful companies got to where they are today. These businesses were created for a specific purpose (the why) and are inspired by a sense of purpose and meaning. If you want to be a leader who inspires your team, but are struggling to get there, Simon Sinek’s Start with Why can help you.

The E-Myth Revisited: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber

Originally published in 1988, The E-Myth Revisited is an entrepreneurial guidebook that explores why so many small businesses fail. Gerber argues that small business success requires a delicate balance of three distinct personalities: the technician, the entrepreneur, and the manager. All small business owners possess each of these three skill sets, and Gerber’s book offers tips on how to balance all three.

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How to Win Friends and Influence People by Dale Carnegie

Once a successful salesman, Dale Carnegie eventually left his sales career and took up public speaking, and the advice from his seminars was compiled into this book. With over 30 million copies sold, this book will help teach you techniques for enhancing both professional and personal relationships while increasing your self-esteem. Good relationships are the foundation of a successful business, and that's what makes this book a great read for small business owners.

Mindset: The New Psychology of Success by Dr. Carol Dweck

In her book, Dr. Dweck argues that there are two kinds of mindset: a fixed mindset and a growth mindset. She chronicles her extensive research and argues that the way we think about our lives and approach personal and professional relationships plays a large role in the outcome of our experiences. Dr. Carol Dweck presents the idea that business success starts with having the right outlook on our capabilities and acknowledgement of opportunities for growth.

Here at Accel we want our business partners and owners to be the best they can be. Personal growth is a never-ending process, and we are here to help you along the way. Growth can come in a variety of ways, whether it’s reading a book, listening to a podcast, or joining a local organization. Being a small business owner comes with a variety of roles and responsibilities, but you don’t have to do it alone.

 

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